Marketo Engage Consultants Excelling in Marketing Automation

The systems thinkers for businesses that build scalable account-based and demand marketing programs to shorten their sales cycle for considerate purchasers.

Address IT Challenges

Manage Large-Scale
Marketing Automation

with Grace

Manual marketing processes are no longer sustainable if you want to scale and align your sales and marketing customer communication. Low MQL to SQL conversion rates, lost opportunities, and high cost of purchase can no longer be ignored.

Marketo marketing automation is the solution, but creating a set of robust programs that cover hundreds of cases is challenging.

Trust Marketo-certified experts to handle the complexities and ensure that your marketing automation drives conversions. With our help, you can avoid pitfalls and guarantee a seamless buyer journey.

Get in touch
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Consulting

Our Marketo agency conducts a thorough audit of your marketing automation programs to ensure that all elements work together seamlessly and create flawless buyer journeys.

Implementation

Our experts develop reusable templates for automation programs that follow simple or complex logic that aligns with your business goals to ensure your Marketo implementation drives results.

Data Migration

We can transfer your data from Pardot,
Hubspot, or any other ESP to Marketo
Engage or create a connector for one-way
or two-way data exchange between
Marketo Engage and other systems.

Optimization

We can clean up your contact list and sync it with your CRM to eliminate duplicate records to prevent marketing automation hiccups, redundant messaging, and unnecessary Marketo costs.

Testimonials

Our Clients Reap the Benefits. Your Turn Next

Thanks to Axamit’s technology solutions, we have expanded our reach and connected with a new audience. Companies using Adobe Experience Manager now can benefit from the smooth content management workflows our system provides. Since our collaboration began in 2016, we’re thrilled to see how it consistently enhances GatherContent for our ever-growing community.

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Hugh Downer
Development Team Lead

For a decade, we’ve collaborated with Axamit on multiple projects involving Adobe products. Their expertise has consistently proven invaluable, making them a dependable partner. Looking ahead, we anticipate many more years of fruitful collaboration.

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Anatoly Basov
Director, Global Delivery

We express our gratitude to Axamit for their valuable contribution to the development of our electric car website. This platform is a key element of our commitment to meeting customer demands for cleaner mobility, aligning seamlessly with our goal of advancing electrification.

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Keshav Oodit
Head of Connected Services

The level of expertise and the quality of work delivered by our technological partner, Axamit, were translated into the successful implementation of a project aimed at optimizing business processes and automating the bank’s cross-system data exchange. These efforts resulted in enhanced effectiveness in interactions within various departments.

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Dmitri Timofeev
Deputy Head of Sourcing Department

Marketo Benefits

Efficient Interactions Across
the Entire Lead Lifecycle

Achieve highly coordinated customer engagement programs with the help of intelligent and automated processes.

Data

Orchestrate
Journeys

Behavioural data informs automated workflows, triggers, and scoring that help advance prospects through the buyer journey letting your team focus on building customer relationships and closing deals.
Aim 1

Personalize
at Scale

Tailor your marketing efforts to every customer using predictive content, A/B testing, and Marketo Engage personalization to deliver consistent and relevant experiences at every touchpoint.
Analysis

Analyze
Impact

Marketo analytics shows campaign performance insights for you to make data-driven decisions on resource allocation and revenue attribution features help you prove the impact on the bottom line.
Touchpoint

Engage Across
Touchpoints

Connect with your customers on their preferred platforms and communication channels. Use email, display, mobile, social, search, and offline to increase the chances of conversion and foster stronger customer relationships.

Content Personalization 

  • AI and sophisticated rules
  • Multy-attribute audience segmenting
  • Progressive profiling
  • Advanced dynamic content
  • A/B & multivariate testing
  • Web personalization
  • Marketo tokens

Experience Automation

  • Marketo smart campaigns
  • Lead engagement scoring and grading 
  • Intelligent cross-channel Nurturing
  • Marketo landing pages
  • Marketo forms
  • Customer user roles and permissions
  • Marketo sandbox

Alignment With Sales

  • Marketo integration with Salesforce, Microsoft Dynamics
  • Lead and account insights
  • Sales engagement and automation
  • Sales monitoring and alerts
  • Opportunity tracking and prioritization

Cross-Channel Engagement

  • Email & direct mail
  • Web chatbot
  • Paid media
  • Event & webinar marketing
  • Social marketing
  • Mobile push & SMS text messaging
  • 3-party REST API integrations

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    #Marketo Engage

    A Semiconductor Company Gets 38% More Sales Accepted Leads with Customized Marketo Engage

    A global brand implements marketing automation to run effective marketing campaigns using consolidated data about leads.

    -200k
    Duplicates
    +38%
    Conversions
    +34%
    Success Rate
    #Experience Manager

    AEM Site for Smart Door Locking System Go-to-Market Strategy

    A global supplier of intelligent access control and authentication solutions develops a website to launch a new brand of smart door locks for SMBs.

    3 mo
    Time to Market
    UI/UX
    Brand-Centered
    CRM
    Integration
    #Adobe Commerce

    America’s Largest Car Parts Seller Elevates Supply Chain and Boosts Revenue with a Dealer Portal

    A world-class transportation equipment manufacturer delivers superior B2B buyer experience with Adobe Commerce.

    4 mo
    Time to Market
    $6.5m
    Revenue
    #Experience Manager

    Automotive Brand Delivers Consistent Digital Experiences Across Sites and Markets

    A car manufacturer implements the AEM CMS to improve and standardize customer experience across sites and regions.

    81 (37%↑)
    Performance Score
    1.9 s (47% faster)
    Speed Index
    #Experience Manager

    Dynamic Product Catalog Drives 26.62% Annual Revenue Growth for a Global Manufacturer

    A manufacturer with over 80 thousand products integrates a custom AEM CMS with ERP for an efficient online catalog.

    >80k
    SKUs
    >2.5M
    Leads
    +26.62%
    Revenue
    #Experience Manager

    GatherContent Integrates with AEM for Seamless Content Migration

    New GatherContent and AEM integration module ensures effortless content mapping and migration between systems.

    6.0–6.5
    AEM Version Support
    >7yrs
    In Use
    ALL CASE STUDIES

    Axamit Blog

    Get Inside Scoop on Adobe Marketo Updates, Trends, Best Practices
    Marketo lead scoring the definitive guide to higher close rates
    May 29, 2024

    Marketo Lead Scoring: The Definitive Guide To Higher Close Rates

    Dive into the foundational know-how you need to develop strong lead-scoring initiatives in Marketo Engage.

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    Marketo sandbox
    February 15, 2024

    What’s the Real Deal with Marketo Sandbox?

    Whether it’s a sandbox, a pseudo-sandbox, or just an additional Marketo instance… The key question: How can you make the most of it? Let’s decide if you need it and, more importantly, how to use it effectively.

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    Marketo engage implementation guide checklist
    December 27, 2023

    Your Quick Marketo Implementation Guide and Bonus Checklist

    What to expect from your upcoming Marketo implementation? Check our guide and checklist to get an idea about the typical steps marketing operations teams take when launching a new instance.

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    Leave Us a MessageGreat Experiences Are Built
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    Consultants

      Image 2023 12 07 10 04 50 558
      Karim Antar Director of Business Development
      FAQ

      What is Adobe Marketo?

      Adobe Marketo Engage is one of the most well-known omnichannel marketing automation platforms. It enables middle to large B2B and B2C businesses to create and execute highly effective account-based marketing and demand-generation marketing campaigns to assist considerate buyers.

      How does Marketo Engage work?

      Marketo Engage allows marketers to orchestrate automated campaigns leveraging rules, parameters, events, customer segments, and Marketo channels to deliver messages that correspond to the stage of the buyer’s journey. The application is designed to be highly customizable, so businesses can tailor their campaigns to fit their specific needs and goals. Marketo Engage integrates with Adobe Cloud solutions and other software, such as CRM systems, social media platforms, advertising platforms, and more.

      What does Marketo Engage do?

      Marketo Engage enables businesses to streamline their marketing processes and workflows. It offers a suite of tools and features that help businesses generate leads, nurture prospects, and engage with customers throughout their lifecycle. It also provides powerful analytics and reporting capabilities, allowing businesses to measure the impact of their marketing efforts and optimize their campaigns for better results.

      Does Marketo require coding?

      Marketo Engage’s program builder comes with a wide range of out-of-the-box capabilities that cater to most of the needs of marketers, without the need for developer support. However, if you require additional custom features some level of coding may be necessary. You may also need the help of Marketo integration partners for complex cases of data exchange with other systems and microservice applications.

      What is Marketo sky?

      Marketo Sky is the redesigned user interface for the Marketo Engage platform, which was launched in 2018. It was introduced as part of a broader effort by Marketo to modernize the platform and make it more user-friendly and intuitive.