Consulting Services

Enhance Customer
Journeys With Adobe
Target

Experienced Adobe consultants for businesses striving to deliver a
consistent personalized experience to every customer.

Craft Best Customer Journeys
Logo Logo hover
Logo Logo hover
Logo Logo hover
Logo Logo hover
Logo Logo hover
Logo Logo hover
Logo Logo hover
Logo Logo hover
Address IT Challenges

Perfect Your Customer
Journeys
Using the
Ultimate 3-in-1 Tool

Striving to figure out the best journey for your customers, you’ve invested in behavioral targeting, A/B testing, and recommendations solutions, but they’re not working together as well as you had hoped. Your data remains scattered across different systems, making it hard to get a complete picture.

Adobe Target is a game-changer. Yet, moving to this comprehensive solution is a complex endeavor. Whether you plan to implement Adobe Target Standard covering the essential features or Adobe Target Premium with extended capabilities, having expert consultants by your side makes the task much easier.

Experienced developers know how to make digital transformation painless for your team and invisible for your customers.

Get in touch
Frame 1321314813
Strategy & Consulting
You get a comprehensive and tailored Adobe Target implementation strategy. Our expert guidance helps you create personalized customer experiences and measure the impact. We help you excel in personalization and achieve marketing objectives.
Implement & Integrate
We provide end-to-end implementation services, from setting up the system to configuring campaigns. You can count on the seamless integration with all your systems, Adobe Analytics, Adobe Campaign, and Adobe Experience Manager.
Testing & Optimization
Maximize the value of personalized communication through constant optimization of your campaigns. We help you set up A/B and multivariate tests, and turn on AI-powered features to ensure your brand communication matches customers’ expectations.
Support & Maintenance
We make your Adobe Target run smoothly and efficiently. We provide ongoing support, regular updates, and upgrades, help you troubleshoot issues, maintain integrations, and ensure that your campaigns are running at peak performance.

    Let's discuss your project!

    / 2
    All fields marked with an asterisk are required
    All fields marked with an asterisk are required
    All fields marked with an asterisk are required
    All fields marked with an asterisk are required
    Check the box
    Success!
    We will contact you by email
    Testimonials

    Our Clients Reap the Benefits. Your Turn Next

    Thanks to Axamit’s technology solutions, we have expanded our reach and connected with a new audience. Companies using Adobe Experience Manager now can benefit from the smooth content management workflows our system provides. Since our collaboration began in 2016, we’re thrilled to see how it consistently enhances GatherContent for our ever-growing community.

    Avatar
    Hugh DownerDevelopment Team Lead

    For a decade, we’ve collaborated with Axamit on multiple projects involving Adobe products. Their expertise has consistently proven invaluable, making them a dependable partner. Looking ahead, we anticipate many more years of fruitful collaboration.

    Avatar
    Anatoly BasovDirector, Global Delivery

    We express our gratitude to Axamit for their valuable contribution to the development of our electric car website. This platform is a key element of our commitment to meeting customer demands for cleaner mobility, aligning seamlessly with our goal of advancing electrification.

    Avatar
    Keshav OoditHead of Connected Services

    The level of expertise and the quality of work delivered by our technological partner, Axamit, were translated into the successful implementation of a project aimed at optimizing business processes and automating the bank’s cross-system data exchange. These efforts resulted in enhanced effectiveness in interactions within various departments.

    Avatar
    Dmitri TimofeevDeputy Head of Sourcing Department
    Adobe Target Benefits

    Discover the Power of Personalization

    Understand your target audience’s preferences and create a relevant experience for every customer.
    User profile 2

    Progressive Visitor
    Profile

    Get a 360-degree view of your customers to understand their references and craft consistent, tailored experiences that make interaction with your brand a valuable and joyful aspect of their life.
    Aim

    AI-Powered
    Personalisation

    Adobe Target personalization employs ML algorithms to help you scale and align personalized content delivery across channels, devices, and customer journey touchpoints.
    Ab test

    A/B and Multivariate
    Testing

    With Adobe Target’s robust testing capabilities, you can swiftly discover the marketing messages, designs, and features, that skyrocket your engagement and conversion rates.
    Resommend

    Smart 1:1
    Recommendations

    Adobe Target recommendations take into account users’ browsing and buying history so that every product suggestion feels right to them and fosters healthy customer relationships

    Customer Touchpoints

    • Web
    • Mobile web
    • SPA
    • Mobile apps
    • Connected devices
    • Email

    Auto-Personalization

    • Multi-armed bandit model
    • Random forest model
    • Thompson sampling model
    • Rule-based personalization

    Advanced Testing

    • A/B testing
    • Multivariate testing
    • Auto allocate
    • Auto-target
    • SEO-friendly testing
    • Traffic estimator

    Native Integrations

    • Adobe Analytics
    • Adobe Campaign
    • Adobe Experience Manager
    • Adobe Launch
    +1 (438) 383-6878
    Give Us a Call
    #Marketo Engage

    A Semiconductor Company Gets 14% More Sales Accepted Leads with Customized Marketo Engage

    A global brand implements marketing automation to run effective marketing campaigns using consolidated data about leads.

    -110k
    Duplicates
    +14%
    Conversions
    +34%
    Success Rate
    #Marketo Engage

    Automotive Brand Ensures Digital Consistency Across Sites and Markets

    A car manufacturer implements the AEM CMS to improve and standardize customer experience across sites and regions.

    81 (37% Up)
    Performance Score
    1.9 s (47% faster)
    Speed Index
    #Marketo Engage

    News and Lifestyle Sites Draw Millions of Visitors to Rising Media Brand

    A media brand launched new sites using a custom AEM CMS to ensure quick publishing and a great customer experience.

    >714K MUV
    News Service
    >3.8M MUV
    Lifestyle Blog
    #Marketo Engage

    Dynamic Catalog Drives 26.62% Revenue Growth for Global Manufacturer

    A manufacturer with over 80 thousand products integrates a custom AEM CMS with ERP for an efficient online catalog.

    >80k
    SKUs
    >2.5M
    Leads
    +26%
    Revenue
    #Marketo Engage

    GatherContent Integrates with AEM for Seamless Content Migration

    New GatherContent and AEM integration module ensures effortless content mapping and migration between systems.

    6.0–6.5
    AEM Version Support
    >7yrs
    In Use
    ALL CASE STUDIES
    Axamit Blog

    Get Inside Scoop on Adobe Target Updates, Trends, Best Practices

    Dam vs cms
    February 21, 2024
    DAM vs. CMS: Don’t Choose Between Them, Use Them Together Instead

    CMSs and DAMs are crucial for organizing brand assets and enhancing content delivery across online platforms. Discover the differences between these solutions, where their features overlap, and how they complement each other.

    Read More
    Adobe target a/b testing
    February 16, 2024
    Elevate Your Digital Experiences with Adobe Target A/B Testing

    Discover the experimentation capabilities Adobe Target provides with manual, auto-allocate, and auto-target A/B testing as well as multivariate testing—is that the tool you’ve been looking for to find the best-performing experiences?

    Read More
    Marketo sandbox
    February 15, 2024
    What’s the Real Deal with Marketo Sandbox?

    Whether it’s a sandbox, a pseudo-sandbox, or just an additional Marketo instance… The key question: How can you make the most of it? Let’s decide if you need it and, more importantly, how to use it effectively.

    Read More
    Leave Us a Message

    Great Experiences Are Built Here! Get In Touch With Our Consultants

      Image 2023 12 07 10 04 50 558
      Karim Antar Director of Business Development

      FAQ

      What is Adobe Target?

      Adobe Target is an AI-powered A/B testing tool designed to facilitate the validation of different hypotheses regarding the design of your site and its elements in order to find the most effective option for your business. This tool by Adobe allows marketers to test and target, and personalize content, offers, and experiences on websites, mobile apps, and other digital touchpoints. It’s part of the Adobe Experience Cloud, a suite of solutions that empowers organizations to design, manage, and deliver engaging customer experiences across multiple channels.

      Does Adobe Target use cookies?

      Yes, Adobe Target uses cookies so that site owners can check which content and offers are more relevant to visitors.

      Is Adobe Target a CDP?

      Adobe Target is not a Customer Data Platform (CDP) in the traditional sense, but it does incorporate some CDP-like features.A CDP is a centralized system that collects and unifies data from multiple sources to create a comprehensive view of each customer. On the other hand, Adobe Target primarily focuses on personalizing and optimizing digital experiences based on unified customer data. However, it can access and use customer data from other sources within the Adobe Experience Cloud, such as Adobe Analytics and Adobe Experience Manager, to inform its personalization decisions. So while Adobe Target is not a full-fledged CDP, it can still provide many of the benefits of a CDP by integrating with other systems and leveraging customer data to deliver personalized experiences.

      Does Adobe Target work in apps?

      Yes, Adobe Target works in mobile apps. It uses the same machine learning algorithms and testing capabilities for mobile apps as it does for websites, allowing organizations to personalize app experiences based on individual users’ behavior and preferences. Active Profiles: The cost of Adobe Campaign can be impacted by the number of active customer profiles that you have in the system. If you have a large number of active profiles, you may need to pay more to access the necessary resources to store and manage that data.1. Channels: Adobe Campaign offers support for various channels, including email, SMS, mobile, and social media. Your payment plan may depend on the number of channels you plan to use in your marketing campaigns. 2. Add-ons: The cost of Adobe Campaign can also be influenced by any additional add-ons or customizations that you require. These add-ons may include features such as data connectors, additional reporting capabilities, or other customizations that are tailored to your specific business needs.