Adobe Analytics For Informed Decisions
Experienced analytics consultants for digital-first brands embedding data intelligence into the company DNA.
Address IT Challenges
You collect tons of data from different communication channels but
have limited ways to access, communicate, and act on insights.
Your IT team is slow to respond to the numerous ad hoc requests, which frustrates your marketing and sales and prevents them from responding timely to changes in customer expectations.
Adobe Analytics makes insights accessible. With a powerful self-service tool, anyone in the company can detect gaps in customer experience and fix them right away.
You decide what insights you’d like to get. Our engineers ensure your Adobe Analytics data is accurate and complete.
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Adobe Analytics Services
Gain Confidence in Data and Speed Up Time To InsightVisualize digital customer journey in full context with no
reporting or analysis limitations.
Getuigenissen
Onze klanten plukken de vruchten. U bent de volgende
Dankzij de technologieoplossingen van Axamit hebben we ons bereik vergroot en contact gemaakt met een nieuw publiek. Bedrijven die Adobe Experience Manager gebruiken, kunnen nu profiteren van de soepele contentmanagementworkflows die ons systeem biedt. Sinds onze samenwerking in 2016 begon, zijn we verheugd te zien hoe het GatherContent consistent verbetert voor onze steeds groeiende community.
Tien jaar lang hebben we met Axamit samengewerkt aan meerdere projecten met Adobe-producten. Hun expertise is consequent van onschatbare waarde gebleken, wat hen tot een betrouwbare partner maakt. Vooruitkijkend verwachten we nog vele jaren van vruchtbare samenwerking.
Wij spreken onze dank uit aan Axamit voor hun waardevolle bijdrage aan de ontwikkeling van onze website voor elektrische auto’s. Dit platform is een belangrijk onderdeel van onze toewijding om te voldoen aan de klantvraag naar schonere mobiliteit, naadloos aansluitend bij ons doel om elektrificatie te bevorderen.
Het niveau van expertise en de kwaliteit van het werk geleverd door onze technologische partner, Axamit, vertaalden zich in de succesvolle implementatie van een project gericht op het optimaliseren van bedrijfsprocessen en het automatiseren van de cross-systeem data-uitwisseling van de bank. Deze inspanningen resulteerden in een verhoogde effectiviteit van interacties binnen verschillende afdelingen.
Adobe Analytics Benefits
The System of IntelligenceTelling a Story With Data
The only application you need to analyze all the digital interaction data and continually optimize customer experiences.
Cross-Device
Analytics
Customer Journey
Analytics
Unbiased Marketing
Attribution
AI-Infused Decision-
Making
Adobe Analytics Features
Next-Gen Data Technology With Limitless CapabilitiesBe ready for whatever is next, including new privacy standards, technology integrations, and a cookie-less future.
Collect and Measure
- Mobile and web analytics
- Mobile and web analytics
- Partner data connectors
- Adobe Analytics cookies
- Calculated Adobe Analytics metrics
- Granular data access (no sampling)
Explore and Visualise
- Adobe Analytics dashboards
- Activity Map browser plug-in
- Adobe Analytics report builder
- Fallout and flow visualizations
- Unlimited segment creation
Predict and Model
- Machine learning
- Advanced statistical modeling
- Data anomaly detection
- Intelligent 24/7 alerts
- Contribution analysis
- Churn and conversion rate prediction
Share and Act
- Salesforce and Dynamics CRM integrations
- Power BI integration
- Adobe Analytics data feeds
- Adobe Analytics data warehouse
Adobe Analytics Case Studies
Axamit Blog
Get Inside Scoop on Adobe Analytics Updates, Trends, Best Practices
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consultants
What is Adobe Analytics used for?
Adobe Analytics is a web analytics and measurement tool used to collect, analyze, and report data about user journeys spanning digital communication channels. It is designed to help businesses and marketers gain insights into their website and app performance, audience demographics, and user behavior patterns.
What data does Adobe Analytics collect?
Adobe Analytics tracks peoples’ interactions with the company’s digital assets, such as what pages they visit, how long they stay on each page, and which links they click. It collects information related to user demographics, devices, conversions, etc.
Is Adobe Analytics web-based?
Adobe Analytics is a cloud-based service that allows users to access their analytics data and reports from anywhere with an internet connection. Adobe Analytics does not require any software installation or maintenance on the user’s side, as all data processing and storage are done on Adobe’s servers.
Does Adobe Analytics require coding?
You don’t need to be a software engineer to use the tool. Yet, some business cases may require more complex data management logic that can only be implemented with the help of front-end developers who write code in JavaScript. Adobe Analytics provides various resources to assist with implementation and offer a user-friendly interface for managing tracking code without requiring extensive coding knowledge.
Why Adobe Analytics?
Adobe Analytics is a powerful web analytics tool that provides businesses with valuable insights to make data-driven decisions and improve online performance. It is particularly well-suited for large-scale businesses due to its breadth of capabilities, depth of insights, and ability to customize and integrate with other platforms. Adobe Analytics also enables analytics democratization by making it easy for users across the organization to access and analyze their data, and to create custom reports and dashboards tailored to their specific needs.